Include a Tagline
Draft out a one-sentence tagline that explains to the visitors the purpose of your website and company. If you are fairly new in the market and desire to create awareness most your products and services, a tagline is a must for you. This is because the tagline crapper be squeezed under your brand name and it crapper be verbalised with the consort name in the same breath. A good tagline directly informs the reverend what the consort is most and how multipurpose crapper it be.
Mark Title Tags
Make sure the title tag of your homepage begins with the consort name and gets followed by a short description of the website. Avoid starting the phrase with ‘The’ or ‘Welcome’ etc.
Provide Corporate Information
Visitors seldom meet your website to gather information most your consort and business. But that doesn’t negate the necessity of putting clear information details most your methodicalness on your website. Corporate information is absolutely primary if the website aims to support investor relations, PR or other recruitment process. It is every the more necessary for smaller companies to establish credibility in the market.
People become to your website with an aim. Either it is to intend information or it is to share. Whatever may be the reason for their visit, attain sure they find the line readily available on your homepage.
Include a Search Box
Search box is an vital tool for websites, especially so for large websites. You cannot expect your visitors to construe finished every the pages of your website in search of some particular they hit in mind. Therefore, the homepage of your website should hit a diminutive search box that scans finished the entire place and brings backwards the desired piece of information.
Reveal Good Content
The homepage of your website should carry the most important pieces of information. Put the most fresh and stylish content that you hit on your homepage so that users find it substantially updates every time they become in.
Start Links with Keywords
Make it a point to begin the link obloquy with the important keywords of your website. This is because internet users do not stop to read the table of a website rattling carefully. Their attention movement is restricted to meet scanning finished the text and catching glimpses of anything that they find important. If you start your link obloquy with important keywords that they are potentially hunting for, they directly stop there and muse further.
Use Meaningful Graphics
All the graphics and mages that you use on your website should be relevant and complement the content therein. Otherwise you would meet be adding coefficient to the load time of your website and irritating visitors at the same time.
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